Top 11 Mobile App UI/UX Design Trends To Follow In 2023

Mobile UI/UX design

Any website’s UI design is the first impression that attracts customers to any business mobile application. It connects the users with your brand, makes users’ journey smooth, and increases the entire ROI of the mobile app. So, if your app’s UI design is user-centric and offers engaging content, nothing can stop its success in the market.   

However, the landscape of UX is ever-evolving, with new updates getting introduced rapidly. UI design is the most evolving area in the mobile industry, which greatly impacts other regions of the entire industry. Also, the UI design of mobile app design services is not limited to its appearance. The app’s data architecture must connect with the UI design guidelines that organize, structure, and label an app’s content sustainability and accessibility.  

Mobile App Design trends to watch in 2022

In this blog, we will discuss the top mobile app UI and UX design trends to follow in 2022, reducing the bounce rate and increasing the conversion rate. These trends will help you understand where you are left behind, and where to catch up and follow the road to success.   

1. Improved personalization  

In 2022, mobile app personalization will acquire great momentum. A tailored UX is highly crucial for mobile development. Machine learning and artificial intelligence have made this customization highly seamless. Online streaming services like YouTube and SoundCloud where AI access user choices for song and content recommendations have become a huge success. Moreover, fitness and bucket list apps also provide improved personalization to all users.   

2. Rounded corners  

It is another popular trend developed from modern smartphone devices. A device’s curved corners get mirrored in its UI design, and all apps and mobile sites get a similar rounded appearance and feel. It positively impacts UX, smoother to eyes, and helps process data effectively.   

3. Convenient voice interaction  

The voice-controlled personal assistants of Apple, Alexa, Siri, and various virtual assistants of Amazon, Bixby, smart assistants of Samsung, Google Assistant, and AI-enabled virtual voice assistants of Google command their terms to UX design trends.  

The voice-powered applications accommodate our lives while delivering precise and fast query results, feasibility, and tailored user experience.  

Also Read: Why Engaging UI/UX is a Turning Point for Mobile App Success?

4. Password-less login  

Many apps are used daily, and it’s challenging for people to remember all the passwords. The password-less login process will become popular in the coming years. There are many types of password-less logins utilized in various mobile applications. For instance, facial and fingerprint recognition (biometric authentication), sign-in links, and OTPs.   

5. Advanced animation  

Operative animation is very crucial for an enhanced user experience. Animated moves and motions deliver a lot of data – they decode state changes, confirm actions, and add rhythm to interactions.   

Since mobile devices are getting stronger and more fast-paced, when you hire mobile app developers, they will also produce advanced animation. The animation is mostly used for bridging gaps between various conditions, it’s also a part of branding, which can transform your brand image and contribute to revenue growth.  

The motion speaks an exclusive story regarding the brand and products whereas, animation spices up things for users by developing film-like scenes where data changes with each frame.   

6. Gradient 2.0  

Gradients will get a new life with vibrant shades utilized as backgrounds. They also will get a clear light source. A vibrant palette not only brings dimensions and depth to the UI design but also brings positivity. Moreover, gradients are adding simplicity and subtlety in terms of styling and app appearance.   

7. 3D and Faux-3D Design  

Although using 3D elements in mobile applications is not a new trend, its long-time utilization in entertainment and games will add a new touch to the mobile application development processes. With the development of device processing strength, 3D elements develop in regular functional apps, and you can add realism to mobile interactions. Adding 3D elements and Faux 3D elements to the mobile development process will offer great benefits in the long run.   

8. Dark themes  

Dark themes refer to a low-light UI that showcases dark surfaces. It offer two essential advantages to UX – it stores battery power by minimizing the use of light pixels, and secondly, it reduces eye strain by modifying the screen’s brightness to introduce lighting conditions.   

9. Liquid swipe and buttonless design  

Real physical buttons are no longer used in every mobile phone. By freeing up screen spaces, product designers offer more data to the users. The entire focus goes to the content, while gestures get utilized rather than digital buttons. The liquid swipe effect takes the gestures’ use to a further extent.   

10. AR/VR  

Applying virtual reality and augmented reality technology to the mobile application processes enables the integration of fictional digital components into the real-world image by providing users a fresh appearance in their daily mobile app usage.   

Media, travel, eCommerce, entertainment, science, mHealth, real estate, and education are some of the partial lists of the sector where AR and VR technology get adopted with UI/UX.   

11. Bottom navigation 2.0  

Gone are the days when mobile phone apps were featured on small screens. Modern smartphones with larger displays can hold more content on their screens and offer excellent multitasking features.   

However, a larger display adds more challenges for positioning key navigation objects. Therefore, the bottom navigation bar has become an industry standard for app developers, which helps users gain access to basic app features in a single click.   

The bottom navigation bar will develop into bottom sheets on a swipe-up gesture, which makes added options accessible.   


These trends help mobile application development services get advanced and innovative. If you are new to these application trends, get in touch with our mobile app development company experts to learn more about these services, trends, and features.   


What are the essential features for a mobile app design?  

  • Navigation menu structure   
  • Fast loading time  
  • In-app analytics  
  • Ability to function offline  
  • Responsive support  

What are the challenges in mobile app design?  

  • Developing a world-class app  
  • Cross-platform apps  
  • Interactive apps  
  • Involving end user  
  • Battery consumption and performance  
  • User-friendly  
  • App marketing  
  • Choosing development technology  

What are the types of a mobile applications?  

  • Native mobile apps  
  • Hybrid mobile apps  
  • Web apps 

Looking for a mobile app development partner to create empowering business apps?

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